先進網際服務系統--Homework2

Q1. According to the book by Treese and Stewart, what is the commerce value chain? Why not see them on an individual basis?

A1: The development of a system for internet commerce in terms of the value chain needed by the business.

1. The value chain will be related to that of the underlying business.
2. The value chain required by doing business online.
3. The value chain from a third perspective-- in terms of all the customer-facing activities of a business.

According to the book It's a very general value chain for Internet commerce, as shown in Figure1-1. This value chain is focused on the interactions of a business with its customers. The components of this general value chain are as follows :

1. Attract customers. ==> Marketing--get and keep customer interest.
2. Interact with customers. ==> Sales --turn interest into orders(generally content).
3. Act on customer instructions. ==> Order management -- order capture, payment, fulfillment.
4. React to customer requests.==> Customer service, technical support.

Figure 1 . The Commerce Value Chain

The value chain is as a cycle of continuing interactions with customers . Therefore, It is unable to bring a effective value on an individual basis .

Q2. Is the Internet different from other media? Why?
A2: Yes, Internet is different from any other conventional media.The internet provide a interactive platform for everyone. It doesn’t have a hard boundary for end user and provider, And Does not have the temporal and the spatial limitation. it’s emphasizes personal service.

Q3 :Convert one of your Word document using Google docs.
A3: This is My word file at Google Docs.